SEO Tip #79: How Does Google Determine Domain Age and Is It Important for Ranking?

SEO Tip #79: How Does Google Determine Domain Age and Is It Important for Ranking?

Matt Cutts: Good question. So the first thing that you need to know is that WHOIS data is not generally available, even if you were a registrar. And WHOIS data can vary from TLD country code TLD. For example; co.jp, .fi for Finland, .in for India, and in general sometimes that WHOIS data is on
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SEO Tip #78: How Would You Bootstrap A Business If You Were Given 10 Pounds?

SEO Tip #78: How Would You Bootstrap A Business If You Were Given 10 Pounds?

Matt Cutts: Wow, that’s a really good question. I have to say I would probably spend that ten pounds to buy one domain name and as much hosting as I could get with that one domain name. I could probably get about a month’s worth. And from there on I would try to bootstrap it. I
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SEO Tip #77: How Does Google Handle Special Characters?

SEO Tip #77: How Does Google Handle Special Characters?

Matt Cutts: You know, I don’t know. And the fact that I don’t know says that you might want to use caution when considering this type of thing. The second part of your questions asks if it is okay to be typographically correct or does this cause problems; I don’t want to tell tales but
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SEO Tip #76: How Can I Get My Business To Become Known Online?

SEO Tip #76: How Can I Get My Business To Become Known Online?

Matt Cutts: Someone was joking, “Well you could steal Paris Hilton’s phone. That’s one way to get to be known online.” But that’s a little towards the notorious end not the positive way that you want to be known. My short answer is if you make something excellent and then tell people about it whether it’s
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SEO Tip #75: What Are Some Search Trends On Your Radar?

SEO Tip #75: What Are Some Search Trends On Your Radar?

Matt Cutts: That’s a great question and I’m glad that you asked it. There’s a lot of really interesting things going on in search right now. Even if you look on Techmeme right now you’ll see things like McDonalds was hacked and customer data was stolen so one of the things that is on our
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SEO Tip #74: Can a Sites Downtime Affect Its Ranking?

SEO Tip #74: Can a Sites Downtime Affect Its Ranking?

Matt Cutts: Okay, this is getting a little fixated on the idea of PageRank and maybe leaving aside rankings. So again, PageRank only depends links; it’s the ranking that might be affected. So let’s talk through it a little bit. Your website goes down; what should Google do? Let’s play the game of step into Google’s
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SEO Tip #73: Which Chrome Extensions Are Popular at Google?

SEO Tip #73: Which Chrome Extensions Are Popular at Google?

Matt Cutts: Oh my goodness this is such a good question! I feel bad because I have just installed a new version of Ubuntu and I completely reinstalled and I wiped away all my Chrome extensions. Otherwise, I’d give you this big long list. So, I’ll just name a few off the top of my
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SEO Tip #72: How Are Site links Generated?

SEO Tip #72: How Are Site links Generated?

Matt Cuts: We’ve covered this a little bit before but the fact that you asked means that not everybody knows so let’s do a quick review. Those are called site links and we show site links whenever we think they might be especially helpful for someone who’s already doing that navigational query. So for example, you
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SEO Tip #71: Is It Better to Have Keywords in the URL Path or Filename?

SEO Tip #71: Is It Better to Have Keywords in the URL Path or Filename?

Matt Cutts: If you were falling asleep during that question I’ll try to make it a little more concrete. Would you rather have stuff in the path name or would you rather have stuff all together at once in the filename? To me the answer is that it doesn’t really make that much difference. This is
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