SEO Tip #81: Why Doesn’t The Click through Data In Webmaster Tools Match What I See In Google Analytics?

SEO Tip #81: Why Doesn’t The Click through Data In Webmaster Tools Match What I See In Google Analytics?

Matt Cutts: That’s a good question. To give you a little perspective the Google Analytics team is separate from the Google Webmasters Tool team. In fact they are in different locations. They use different code basis. They’re really sort of completely different silos within Google. So it’s not as if a ton of data sharing goes on between those two areas of Google. I’ll give you one example way in which
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SEO Tip #80: Can I Tell Google Not to Display the Date In My Site’s Snippets?

SEO Tip #80: Can I Tell Google Not to Display the Date In My Site’s Snippets?

Matt Cutts: I’ll give you the short answer, which is no, and then I’ll give you all the background behind it. So way back in the mists of time whenever dinosaurs roamed the earth, and meta descriptions were pretty much the only way that search engines had to return what was shown to search engines, webmasters would cheat back in those days. They would say things like, “My site is about
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SEO Tip #79: How Does Google Determine Domain Age and Is It Important for Ranking?

SEO Tip #79: How Does Google Determine Domain Age and Is It Important for Ranking?

Matt Cutts: Good question. So the first thing that you need to know is that WHOIS data is not generally available, even if you were a registrar. And WHOIS data can vary from TLD country code TLD. For example; co.jp, .fi for Finland, .in for India, and in general sometimes that WHOIS data is on websites and all that sort of stuff. So what’s much easier is to say, “When did
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SEO Tip #78: How Would You Bootstrap A Business If You Were Given 10 Pounds?

SEO Tip #78: How Would You Bootstrap A Business If You Were Given 10 Pounds?

Matt Cutts: Wow, that’s a really good question. I have to say I would probably spend that ten pounds to buy one domain name and as much hosting as I could get with that one domain name. I could probably get about a month’s worth. And from there on I would try to bootstrap it. I think whether it be doing something with AdSense or whether I tried to make a
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SEO Tip #77: How Does Google Handle Special Characters?

SEO Tip #77: How Does Google Handle Special Characters?

Matt Cutts: You know, I don’t know. And the fact that I don’t know says that you might want to use caution when considering this type of thing. The second part of your questions asks if it is okay to be typographically correct or does this cause problems; I don’t want to tell tales but there is at least one search engine I know of that did not handle special
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SEO Tip #76: How Can I Get My Business To Become Known Online?

SEO Tip #76: How Can I Get My Business To Become Known Online?

Matt Cutts: Someone was joking, “Well you could steal Paris Hilton’s phone. That’s one way to get to be known online.” But that’s a little towards the notorious end not the positive way that you want to be known. My short answer is if you make something excellent and then tell people about it whether it’s on Twitter, or FaceBook, Friendfeed, Google Buzz or whatever, that’s a really nice way to
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SEO Tip #75: What Are Some Search Trends On Your Radar?

SEO Tip #75: What Are Some Search Trends On Your Radar?

Matt Cutts: That’s a great question and I’m glad that you asked it. There’s a lot of really interesting things going on in search right now. Even if you look on Techmeme right now you’ll see things like McDonalds was hacked and customer data was stolen so one of the things that is on our radar is trying to help hacked sites. We’ve been spending a fair amount of time
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SEO Tip #74: Can a Sites Downtime Affect Its Ranking?

SEO Tip #74: Can a Sites Downtime Affect Its Ranking?

Matt Cutts: Okay, this is getting a little fixated on the idea of PageRank and maybe leaving aside rankings. So again, PageRank only depends links; it’s the ranking that might be affected. So let’s talk through it a little bit. Your website goes down; what should Google do? Let’s play the game of step into Google’s shoes. We try to crawl a webpage that we’ve been able to reach in the
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SEO Tip #73: Which Chrome Extensions Are Popular at Google?

SEO Tip #73: Which Chrome Extensions Are Popular at Google?

Matt Cutts: Oh my goodness this is such a good question! I feel bad because I have just installed a new version of Ubuntu and I completely reinstalled and I wiped away all my Chrome extensions. Otherwise, I’d give you this big long list. So, I’ll just name a few off the top of my head and then I’ll give you a tip to find some good Chrome extensions for
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