SEO Tip #65: How Can A Photographer’s Image Focused Site Gain PageRank?
Matt Cutts: That’s a fantastic question because Google really doesn’t understand the content of images yet. We’re getting better. We have Google Goggles that can take a picture of a landmark and recognize it as a landmark, but understanding in general what an image is, is one of the hardest problems in computer science.
The advice that I would give is look at ways you can incorporate data around the image.
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